Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Beyond The Booth : Trade Show Marketing Strategies For When Sales Matter, Paperback / softback Book

Beyond The Booth : Trade Show Marketing Strategies For When Sales Matter Paperback / softback

Paperback / softback

Out of stock

Description

Every year, 4 million companies set up and pack down trade booths - renting 124 million square metres of net exhibition space. 

That’s the equivalent of two Manhattan islands!

In total, $55 billion US dollars is spent on trade shows each year - including around 40.7% of all B2B sales focussed marketing budgets.

For these organisations, trade shows represent the best opportunity to get in front of new prospective clients. In fact, many of the top performing exhibitors report a 5x return on investment from their booths!

Sadly, most exhibitors never experience these kinds of returns from their trade show strategies. They run good booths - but don’t always get the great results they hope for.

In Beyond The Booth, Brent Hodgson shares strategies that can help your organisation to stand out in competitive exhibition halls, get your message heard, and build rapport that leads to bigger sales.

In short, how to turn your good trade show booth into a powerful and highly profitable marketing machine.

Information

Save 16%

£29.95

£25.05

Out of stock
Add to Basket
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information