Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Corporate Citizenship, Paperback / softback Book

Corporate Citizenship Paperback / softback

Paperback / softback

Item not Available

Description

Der Corporate Citizenship als Teildisziplin der Corporate Identity kommt immer mehr Bedeutung zu.

Gemeint ist die Gesamtheit des gesellschaftlichen Engagements von Unternehmen.

Die klassischen Instrumente der PR werden dabei erganzt durch Spenden, Sponsoring und mehr.

Mit Praxisbeispielen von ABB, Canon, IBM u.a.

Information

Save 17%

£46.99

£38.95

Item not Available
Item not Available
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information