Supporting your high street Find out how »
Basket Image


ISE Crafting and Executing Strategy: Concepts, Paperback / softback Book

ISE Crafting and Executing Strategy: Concepts Paperback / softback


Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text.

Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework.

Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.


  • Format: Paperback / softback
  • Publisher: McGraw-Hill Education
  • Publication Date:
  • Category: Business & management
  • ISBN: 9781260565935

Other Formats



Free Home Delivery

on all orders

Pick up orders

from local bookshops