Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Globalizing Ideal Beauty : Women, Advertising, and the Power of Marketing, Hardback Book

Globalizing Ideal Beauty : Women, Advertising, and the Power of Marketing Hardback

Hardback

Description

Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok.

Sutton's approach is grounded in a huge body of original archival research that has so far remained largely untapped.

Information

Other Formats

£89.99

 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information