Innovation Express : Innovation 01.01, Paperback / softback Book

Innovation Express : Innovation 01.01 Paperback / softback

Part of the Express Exec series


Fast track route to generating brilliant ideas Covers the key areas of idea generation and creativity fromembedding innovation in the fabric of the organization and makingtime (and money) available for it to learning how to listen and tosay 'yes' rather than 'no'Examples and lessons from some of the world's most successfulbusinesses, including Nestl , Pearson Television, and 3M, andideas from the smartest thinkers, including Arthur Koestler, AlexOsborne, and Edward de BonoIncludes a glossary of key concepts and a comprehensiveresources guide


  • Format: Paperback / softback
  • Pages: 118 pages
  • Publisher: John Wiley and Sons Ltd
  • Publication Date:
  • Category: Management & management techniques
  • ISBN: 9781841123066



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