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Customers Are People ... The Human Touch, Hardback Book

Customers Are People ... The Human Touch Hardback

Hardback

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Although 70% of the customera s decision to buy is based on how they are treated as people, few ornganizations have recognized its importance as well as understanding how to implement the "human touch" art as a science.

John McKean provides a practical guide to implementing this art as consistent, business--wide, technology--enabled science drawn form proven approaches from world--class human touch practitioners.

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