Organizational Listening for Strategic Communication : Building Theory and Practice Hardback
Edited by Katie R. (Quinnipiac University, USA) Place
Part of the Routledge Research in Public Relations series
Hardback
Description
Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts.
Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments.
They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations.
Each chapter concludes with recommendations for strategic communication practice.
This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening.
Information
-
Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:302 pages, 15 Tables, black and white; 14 Line drawings, black and white; 1 Halftones, black and whi
- Publisher:Taylor & Francis Ltd
- Publication Date:19/06/2023
- Category:
- ISBN:9781032227153
Information
-
Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:302 pages, 15 Tables, black and white; 14 Line drawings, black and white; 1 Halftones, black and whi
- Publisher:Taylor & Francis Ltd
- Publication Date:19/06/2023
- Category:
- ISBN:9781032227153
