Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Effective Crisis Communication : Moving From Crisis to Opportunity, Paperback / softback Book

Effective Crisis Communication : Moving From Crisis to Opportunity Paperback / softback

Paperback / softback

Item not Available

Description

In this fully updated Fourth Edition of Effective Crisis Communication, three of today's most respected crisis/risk communication scholars provide the latest theories and innovative approaches for handling crisis.

Unlike other crisis communication texts, this acclaimed book answers the question, "what now?" and explains how organizations can create the potential for opportunity, renewal, and growth through effective crisis communication.

Authors Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger provide guidelines for taking the many challenges that crises present and turning those challenges into opportunities.

Practical lessons and in-depth case studies highlight successes and failures in dealing with core issues of crisis leadership, including managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. New to the Fourth Edition: New and updated examples and case studies include diverse cases from recent headlines such as SeaWorld's reaction to Blackfish, the United Airlines debacle, and the Flint Water Crisis. Updated theories and references throughout provide readers with the latest information for effective crisis communication.

Information

Other Formats

Save 13%

£47.99

£41.29

Item not Available
Item not Available
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information