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The Rise of Asian Firms : Strengths and Strategies, PDF eBook

The Rise of Asian Firms : Strengths and Strategies PDF

Edited by T. Chan, G. Cui

Part of the AIB Southeast Asia series

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Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets.

This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.

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