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Casino Customer Service : The WIN WIN Game, Paperback / softback Book

Casino Customer Service : The WIN WIN Game Paperback / softback

Paperback / softback

Description

A guide to customer service in the casino industry in which the authors argue that investments in customer service are "activities in a positive-sum game, or what can be called a win-win game.

The customer wins better enjoyment of products offered, and the casino wins with renewed and repeated patronage."

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£28.50

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