Japanese Management Techniques and British Workers
Andy Danford
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The Executive's Guide to Corporate Events and Business Entertaining : How to Choose and Use Corporate Functions to Increase Brand Awareness, Develop New Business, Nurture Customer Loyalty and Drive Gr
Judy Allen
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Michael Waltman
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Clarke Caywood
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Grahame (, Australian Graduate School of Management) Dowling
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Campaign Strategies and Message Design : A Practitioner's Guide from Start to Finish
Mary Moffitt
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Winning the Reputation Game : Creating Stakeholder Value and Competitive Advantage
Grahame R. Dowling
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Peggy Simcic (BI Norwegian Business School, Norway) Brønn
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How to Measure and Manage Your Corporate Reputation
Terry Hannington
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Christian Conrad
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Strategic Stakeholder Engagement
Chris Anastasi
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Robert L. Heath
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Paul Edwards
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Public Relations As Activism : Postmodern Approaches to Theory & Practice
Derina R. (Lamar University, USA) Holtzhausen
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Communicating Corporate Social Responsibility in the Digital Era
Adam Lindgreen
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Social Network Analysis in Telecommunications
Carlos Andre Reis Pinheiro
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Vyvyan Kinross
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Joachim Klewes
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