Moving into Mass Customization : Information Systems and Management Principles
Claus Rautenstrauch
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Organisatorische Gestaltung Von Beschwerdemanagement-Systemen
Peter Schober
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Management Des Kundendialogs Per E-mail
Harald Meißner
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Netzwerkbasierte E-Services ALS Instrument Zur Kundenbindung
Andreas Schobert
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Customer Care Im Internet : Eine Analyse Des Zusammenhangs Von Kundenorientierung, Kundenbetreuung, Kundenzufriedenheit Und Kundenbindung Unter Besonderer Beruecksichtigung Des Mediums Internet Am Bei
Senior Research Associate Nicole Klein
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Erlebnisqualitaet Im Einzelhandel : Die Freude Am Einkauf Und Ihre Auswirkungen Auf Das Konsumentenverhalten
Oliver Pieper
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An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry
Alireza Faed
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Rediscovering the Essentiality of Marketing : Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress
Luca Petruzzellis
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The Satisfaction of Change : How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes
Manlio Del Giudice
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Brand Fans : Lessons from the World's Greatest Sporting Brands
Aaron C.T. Smith
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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World : Proceedings of the 2011 World Marketing Congress
Colin L. Campbell
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Advances in Luxury Brand Management
Jean-Noel Kapferer
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Marketing and Customer Loyalty : The Extra Step Approach
Mauro Cavallone
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Outsourcing and Offshoring Business Services
Leslie P. Willcocks
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Back to the Future: Using Marketing Basics to Provide Customer Value : Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference
Nina Krey
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Strategies and Tools for Managing Connected Consumers
Ree C. Ho
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Overcoming the Customer Service Syndrome: How to Achieve AND Sustain High Customer Satisfaction
Galen R Collins
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Advances in Chinese Brand Management
John M. T. Balmer
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Customer Experience Management: Enhancing Experience and Value through Service Management
Jay Kandampully
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International Journal of Customer Relationship Marketing and Management, Vol 3 ISS 1
Riyad (United Arab Emirates University, UAE United Arab Emirates Eid
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International Journal of Customer Relationship Marketing and Management, Vol 3 ISS 2
Eid
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