Marketing the Group Practice : Practical Methods for the Health Care Practitioner
William Winston
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Cases and Select Readings in Health Care Marketing
William Winston
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How To Write a Marketing Plan for Health Care Organizations
William Winston
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Professional Practice in Health Care Marketing : Proceedings of the American College of Healthcare Marketing
William Winston
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How Consumers Pick a Hotel : Strategic Segmentation and Target Marketing
William Winston
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Internal Marketing : Your Company's Next Stage of Growth
William Winston
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Professional Services Marketing : Strategy and Tactics
William Winston
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Market Analysis : Assessing Your Business Opportunities
William Winston
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Marketing Mental Health Services to Managed Care
William Winston
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Environmental Marketing : Strategies, Practice, Theory, and Research
William Winston
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Marketing Health Care Into the Twenty-First Century : The Changing Dynamic
William Winston
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