Mid-Century Ads. 40th Ed.
Steven Heller
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Designing Brand Identity : A Comprehensive Guide to the World of Brands and Branding
Alina Wheeler
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Can Marketing Save the Planet? : 101 Practical Ways to Use Sustainable Marketing as a Force for Good
Michelle Carvill
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How Brands Grow : What Marketers Don't Know
Byron (Professor, Professor, Ehrenberg-Bass Institute for Marke Sharp
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By My Hands : A Potter’s Apprenticeship
Florian Gadsby
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Day Trading Attention : How to Actually Build Brand and Sales in the New Social Media World
Gary Vaynerchuk
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Fusion Strategy : How Real-Time Data and AI Will Power the Industrial Future
Vijay Govindarajan
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Attention Hacking : The Power of Social Media Selling in Insurance and Finance
Robin Kiera
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Tech For Good : Imagine Solving the World’s Greatest Challenges
Marga Hoek
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Made You Look: How to Use Brain Science to Attract Attention and Persuade Others
Carmen Simon
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Marketplace Dignity : Transforming How We Engage with Customers Across Their Journey
Cait Lamberton
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The 10-Second Customer Journey : The CXO’s playbook for growing and retaining customers in a digital world
Todd Unger
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Wonder City of the World : New York City Travel Posters
Nicholas D. Lowry
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Mass Behaving : Unlocking the Power of Branding with Archetypes
Joseph Szala
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Promise, Pitfalls, and Potential of Social Entrepreneurship : Positive Change Unleashed
Sheila Cannon
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Sustainable Marketing and the Circular Economy in Poland : Key Concepts and Strategies
Anita Proszowska
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Purpose-Driven Pricing : Leveraging the Power of Pricing for Profit and Societal Good
Saloni Firasta-Vastani
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Inequality, Economic Growth and Business Decision-Making
Asis Kumar Banerjee
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Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation
Patrizia (University of Insubria, Italy) Gazzola
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History of PR in Canada : An Annotated Bibliography and Critical Historiography of Public Relations Research in Canada
Sandra L. Braun
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