Social Marketing : Behavior Change for Good
Nancy R. Lee
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Philip Kotler
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Philip Kotler
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Philip Kotler
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Principles of Marketing
Philip Kotler
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Gary Armstrong
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Marketing Management, An Asian Perspective
Philip Kotler
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Nancy R. Lee
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Philip Kotler
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An Instructor's Manual to H2H Marketing Case Studies : Teach Human-to-Human Marketing Effectively
Philip Kotler
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Principles of Marketing Scandinavian Edition : Scandinavian Edition
Anders, Ph.D. Parment
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Philip Kotler
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Strategic Marketing for Non-Profit Organisations : Pearson New International Edition
Alan Andreasen
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Principles of Marketing (Arab World Editions)
Philip Kotler
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Social Marketing to Protect the Environment : What Works
Doug McKenzie-Mohr
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MyMarketingLab with Pearson eText -- Access Card -- for Marketing Management, Global Edition
Philip Kotler
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Principles of Marketing European Edition 7th edn
Lloyd Harris
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