The Alignment Factor : Leveraging the Power of Total Stakeholder Support
Cees B.M. (Rotterdam School of Management, Erasmus Universit Van Riel
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Customer Service Skills for Success ISE
Robert Lucas
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Marketing ISE
Roger Kerin
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Global Marketing and Advertising : Understanding Cultural Paradoxes
Marieke de Mooij
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Principles of Marketing
Frances Brassington
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Essentials of Marketing Research, Global Edition
Naresh Malhotra
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Consumer Behavior, Global Edition
Leon G. Schiffman
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Countryside Recreation Site Management : A Marketing Approach
Ian Keirle
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International Marketing
Daniel W. Baack
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Marketing Communications : Objectives, Strategy, Tactics
John R (University of Wollongong, Australia) Rossiter
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Marketing Communications
John Egan
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Introduction to Market Access for Pharmaceuticals
Mondher Toumi
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Business to Business Marketing Management : A Global Perspective
Alan Zimmerman
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Strategic Planning for Public Relations
Ronald D. Smith
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Marketing Research : Planning, Process, Practice
Riccardo Benzo
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Health and Safety: Risk Management
Tony Boyle
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Advertising and Promotion
Chris Hackley
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Bundle: Digital Marketing 2e + The Digital Marketing Planner
Annmarie Hanlon
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The Science and Art of Branding
Giep Franzen
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Marketing Management, An Asian Perspective
Philip Kotler
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Global Marketing : Strategy, Practice, and Cases
Ilan Alon
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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen (Publicis Media) Katz
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Advertising : Concept and Copy
George Felton
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Marketing Ethics & Society
Lynne Eagle
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