Social Media Communication : Concepts, Practices, Data, Law and Ethics
Jeremy Harris Lipschultz
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The Routledge Handbook of Corporate Social Responsibility Communication
Amy (University of Minnesota-Twin Cities, USA) O’Connor
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Strategic Planning for Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Communication in Uncertain Times : How Organizations Deal with Issues, Risks and Crises
Sabine (University of Vienna, Austria) Einwiller
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Entertainment Public Relations : Communicating with Audiences
Carol Ames
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Exploring Public Relations and Management Communication
Ralph Tench
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Crisis Communications : A Casebook Approach
Kathleen (University of Washington, USA) Fearn-Banks
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Strategic Communication : An Introduction to Theory and Global Practice
Jesper (Lund University, Sweden) Falkheimer
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Understanding Public Relations : Theory, Culture and Society
Lee Edwards
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Strategic Advertising Management
Larry (Visiting Professor of Marketing at the Turku School of E Percy
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The Alignment Factor : Leveraging the Power of Total Stakeholder Support
Cees B.M. (Rotterdam School of Management, Erasmus Universit Van Riel
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Strategic Planning for Public Relations
Ronald D. Smith
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Advertising and Promotion
Chris Hackley
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Handbook of Public Affairs
Phil Harris
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Public Relations : Critical Debates and Contemporary Practice
Jacquie L'Etang
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Global Writing for Public Relations : Connecting in English with Stakeholders and Publics Worldwide
Arhlene A. Flowers
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Ongoing Crisis Communication : Planning, Managing, and Responding
Timothy (University of Central Florida, USA) Coombs
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Reputation Management : The Key to Successful Public Relations and Corporate Communication
John Doorley
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Strategic Public Relations Leadership
Anne Gregory
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Social Media Campaigns : Strategies for Public Relations and Marketing
Carolyn Mae Kim
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Rethinking Public Relations : Persuasion, Democracy and Society
Kevin Moloney
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