Multivariate Analysis : An Application-Oriented Introduction
Klaus Backhaus
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Marktlab 2.0 : Technologische Inventionen Erfolgreich Vermarkten
Klaus Backhaus
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Hurdle Race Marketing : The Enlightenment - The Disillusionment - The Breakthrough
Klaus Backhaus
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Direktvertrieb in Der Investitionsguterindustrie : Eine Marketing-Entscheidung
Klaus Backhaus
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Multivariate Analysis : An Application-Oriented Introduction
Klaus Backhaus
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