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Sunset in the Land of the Rising Sun : Why Japanese Multinational Corporations Will Struggle in the Global Future, PDF eBook

Sunset in the Land of the Rising Sun : Why Japanese Multinational Corporations Will Struggle in the Global Future PDF

Part of the INSEAD Business Press series

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Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan.

When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare.

In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.

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