Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Effective Strategic Management : From Analysis to Implementation, Paperback / softback Book

Effective Strategic Management : From Analysis to Implementation Paperback / softback

Paperback / softback

Item not Available

Description

Effective Strategic Management: From Analysis to Implementation gives readers a firm foundation in the theories and concepts of strategic management, along with multiple analysis matrices. The book is organized into two main sections dealing with strategic analysis and strategic formulation and includes an introduction to Ansoffian Strategy and the OSPP computer model.

Specific topics include internal and external environment analysis; functional, business-level, and corporate strategies; the BCG Growth Share Matrix, the GE/McKinsey Matrix, the QSPM and Grand Strategies Matrices; and organizational culture, change management, and leadership. The text concludes with case studies, giving readers the opportunity to see how target theories and concepts are applied in the real world.

Students learn how to write and analyze case studies, conduct internal and external analysis, formulation, implementation, and evaluation and control. Each chapter includes questions that can be used for in-class discussion or writing assignments.

Chapter summaries reinforce important ideas and aid retention.

The book also includes all strategic analysis tools, with clear, concise explanations of their use and applicability. Effective Strategic Management can be used in undergraduate and graduate level strategic management capstone courses, and classes on leadership and organizational studies.

Information

Save 0%

£76.50

£76.19

Item not Available
Item not Available
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information