Why It Sells : Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
Marcel, University of Toronto Danesi
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Available to Order - This title is available to order, with delivery expected within 2 weeks
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Add to BasketWhy it Sells : Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
Marcel Danesi
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