Healthcare Relationship Marketing : Strategy, Design and Measurement
Ira J. Haimowitz
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Communicating Health Risks to the Public : A Global Perspective
Dawn Hillier
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Communicating Health Risks to the Public : A Global Perspective
Dawn Hillier
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Applying Lean Six Sigma in the Pharmaceutical Industry
Bikash Chatterjee
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Applying Lean Six Sigma in the Pharmaceutical Industry
Bikash Chatterjee
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The Development of Scientific Marketing in the Twentieth Century : Research for Sales in the Pharmaceutical Industry
Jean-Paul Gaudilliere
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The Development of Scientific Marketing in the Twentieth Century : Research for Sales in the Pharmaceutical Industry
Jean-Paul Gaudilliere
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Innovation and Global Competitiveness : Case of India's Manufacturing Sector
N.S. Siddharthan
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Innovation and Global Competitiveness : Case of India's Manufacturing Sector
N.S. Siddharthan
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Pharmaceutical Industry and Public Policy in Post-reform India
Reji K. Joseph
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Pharmaceutical Industry and Public Policy in Post-reform India
Reji K. Joseph
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Business Modeling for Life Science and Biotech Companies : Creating Value and Competitive Advantage with the Milestone Bridge
Alberto Onetti
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Business Modeling for Life Science and Biotech Companies : Creating Value and Competitive Advantage with the Milestone Bridge
Alberto Onetti
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Multicultural Pharmaceutical Education
Barry Bleidt
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Multicultural Pharmaceutical Education
Barry Bleidt
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The Selection and Use of Contract Research Organizations
Shayne C. (Gad Consulting Services, Cary, North Carolina, USA) Gad
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The Selection and Use of Contract Research Organizations
Shayne C. (Gad Consulting Services, Cary, North Carolina, USA) Gad
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Melville's Monumental Imagination
Ian S. Maloney
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Melville's Monumental Imagination
Ian S. Maloney
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Stem Cell Research and the Collaborative Regulation of Innovation
Sarah Devaney
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Stem Cell Research and the Collaborative Regulation of Innovation
Sarah Devaney
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The Business of Healthcare Innovation
Lawton Robert Burns
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Freeze-drying of Pharmaceuticals and Biopharmaceuticals : Principles and Practice
Felix Franks
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Pharmaceutical Coating Technology
Michael Aulton
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