Key Marketing Metrics : The 50+ Metrics Every Manager Needs To Know
Neil Bendle
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Database Marketing : Know What Your Customer Wants
Ian Linton
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Mastering Finance : your single source guide to becoming a master of finance
London Business School
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Rules of the Game : Business: A Player's Guide
Chris Brady
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Developing New Business Ideas : A step-by-step guide to creating new business ideas worth backing
Andrew Bragg
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Smart Business Metrics : Measure what really counts and manage what makes the difference
Bob Phelps
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How People Work : A Field Guide to People and Performance
Roderic Gray
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The Investor's Guide to Forecasting Share Prices : 10 Techniques for Accurate Predictions
Alpesh B. Patel
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Must-Win Battles : Creating the focus you need to achieve your key business goals
Peter Killing
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Simply Strategy : The shortest route to the best strategy
Richard Koch
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