Music, Movies, Meanings, and Markets : Cinemajazzamatazz
Morris (Columbia University, USA) Holbrook
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Macro-Social Marketing Insights : Systems Thinking for Wicked Problems
Ann-Marie Kennedy
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Macro-Social Marketing Insights : Systems Thinking for Wicked Problems
Ann-Marie Kennedy
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Consumer Culture, Branding and Identity in the New Russia : From Five-year Plan to 4x4
Graham Roberts
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Consumption, Psychology and Practice Theories : A Hermeneutic Perspective
Tony Wilson
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Marketing Apocalypse : Eschatology, Escapology and the Illusion of the End
Jim Bell
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Marketing Apocalypse : Eschatology, Escapology and the Illusion of the End
Jim Bell
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Representing Consumers : Voices, Views and Visions
Barbara Stern
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Representing Consumers : Voices, Views and Visions
Barbara Stern
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Romancing the Market
Stephen Brown
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Marketing and Social Construction : Exploring the Rhetorics of Managed Consumption
Chris (Royal Holloway, University of London, UK) Hackley
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Marketing and Feminism : Current issues and research
Miriam Catterall
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The Why of Consumption : Contemporary Perspectives on Consumer Motives, Goals and Desires
Cynthia Huffman
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Imagining Marketing : Art, Aesthetics and the Avant-Garde
Stephen Brown
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Consuming Books : The Marketing and Consumption of Literature
Stephen Brown
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Imagining Marketing : Art, Aesthetics and the Avant-Garde
Stephen Brown
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Marketing and Social Construction : Exploring the Rhetorics of Managed Consumption
Chris (Royal Holloway, University of London, UK) Hackley
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Managing Service Firms : The Power of Managerial Marketing
Per Skalen
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Interpreting Consumer Choice : The Behavioural Perspective Model
Gordon Foxall
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Consuming Books : The Marketing and Consumption of Literature
Stephen Brown
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