Applied Marketing Analytics Using R
Gokhan Yildirim
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Open Labs and Innovation Management : The Dynamics of Communities and Ecosystems
Valerie (Paris School of Business, France) Merindol
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Consumer Behavior: Buying, Having, and Being, Global Edition
Michael R. Solomon
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Essentials of Marketing Research, Global Edition
Naresh K. Malhotra
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Sensory Marketing : Research on the Sensuality of Products
Aradhna (University of Michigan, Ann Arbor, USA) Krishna
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Relationship Marketing in the Digital Age
Robert Palmatier
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Marketing Research with SPSS
Patrick De Pelsmacker
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Qualitative Consumer and Marketing Research
Russell Belk
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Marketing Research: An Applied Orientation, Global Edition
Naresh K. Malhotra
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Basic Marketing Research : Pearson New International Edition
Naresh K. Malhotra
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Transformative Consumer Research for Personal and Collective Well-Being
David Glen Mick
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The Practice of Market Research : From Data to Insight
Yvonne McGivern
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Vested Outsourcing, Second Edition : Five Rules That Will Transform Outsourcing
K. Vitasek
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Relationship Marketing in the Digital Age
Robert Palmatier
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Marketing Planning & Strategy : A Practical Introduction
John Dawes
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Essentials of Marketing Research
Naresh K. Malhotra
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Customer Engagement : Contemporary issues and challenges
Roderick J. (University of Auckland, New Zealand) Brodie
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Understanding Children as Consumers
David Marshall
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Qualitative Marketing Research : A Cultural Approach
Johanna Moisander
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