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Information Asymmetry in Online Advertising - Book

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Doctor, What's Wrong? : Making the NHS Human Again - Book

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The Routledge Companion to Strategic Marketing - Book

The Routledge Companion to Strategic Marketing

Bodo B. Schlegelmilch

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Philosophy of Marketing : The New Realist Approach - Book

Philosophy of Marketing : The New Realist Approach

Matteo Giannasi

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Applied Marketing Analytics Using R - Book

Applied Marketing Analytics Using R

Gokhan Yildirim

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Small Business and Entrepreneurial Development in Africa : A Route to Sustained Economic Development - Book

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Managing Globalized, Deglobalized and Reglobalized Supply Chains - Book

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Principles of Marketing (2023 Edition) (hardcover, full color) - Book

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HRM in the Global South : A Critical Perspective - Book

HRM in the Global South : A Critical Perspective

Toyin Ajibade Adisa

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Interviewing Users : How to Uncover Compelling Insights - Book

Interviewing Users : How to Uncover Compelling Insights

Steve Portigal

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Market Research with Panels : Types, Surveys, Analysis, and Applications - Book

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Headstrong and Unorthodox Pioneers for a Critical Theory of Consumption : Contributions from Economics and Social Sciences - Book

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Robots Bring What Advantages To - Book

Robots Bring What Advantages To

John Lok

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Data Analytics Applications in Emerging Markets - Book

Data Analytics Applications in Emerging Markets

Jose Antonio Nunez Mora

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After Autonomy: A Post-Mortem for Hong Kong’s first Handover, 1997–2019 - Book

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How China is Transforming Brazil - Book

How China is Transforming Brazil

Mariana Hase Ueta

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Consumer Psychology for Marketing - Book

Consumer Psychology for Marketing

Stephen (University of Ulster, UK) Brown

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Consumer Behaviour - Book

Consumer Behaviour

Martin M. (Cardiff Business School) Evans

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Consumer-Centric Category Management : How to Increase Profits by Managing Categories Based on Consumer Needs - Book

Consumer-Centric Category Management : How to Increase Profits by Managing Categories Based on Consumer Needs

ACNielsen

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Inside Information : Making Sense of Marketing Data - Book

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Stated Choice Methods : Analysis and Applications - Book

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Commitment-Led Marketing : The Key to Brand Profits is in the Customer's Mind - Book

Commitment-Led Marketing : The Key to Brand Profits is in the Customer's Mind

Jan Hofmeyr

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Measuring Customer Experience : How to Develop and Execute the Most Profitable Customer Experience Strategies - Book

Measuring Customer Experience : How to Develop and Execute the Most Profitable Customer Experience Strategies

Philipp Klaus

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The Handbook of Online and Social Media Research : Tools and Techniques for Market Researchers - Book

The Handbook of Online and Social Media Research : Tools and Techniques for Market Researchers

Ray (The Future Place, Nottingham, UK) Poynter

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