Badvertising : Polluting Our Minds and Fuelling Climate Chaos
Andrew Simms
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Format: Book (Hardback)
Universal Principles of Branding : 100 Key Concepts for Defining, Building, and Delivering Brands Volume 6
Mark Kingsley
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Good Design Is for Everyone : The First 10 Years of PepsiCo Design + Innovation
PepsiCo
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Making a Metaverse That Matters : From Snow Crash & Second Life to A Virtual World Worth Fighting For
Wagner James Au
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Customer Communities : Engage and Retain Customers to Build the Future of Your Business
Nick Mehta
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Attention Hacking : The Power of Social Media Selling in Insurance and Finance
Robin Kiera
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Format: Book (Hardback)
This Is Personal : The Art of Delivering the Right Email at the Right Time
Brennan Dunn
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Honest Seo : Demystifying the Google Algorithm to Help You Get More Traffic and Revenue
Jason Hennessey
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Consumer Behaviour and Digital Transformation
Ayantunji (University of East London, UK) Gbadamosi
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Promise, Pitfalls, and Potential of Social Entrepreneurship : Positive Change Unleashed
Sheila Cannon
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Sustainable Marketing and the Circular Economy in Poland : Key Concepts and Strategies
Anita Proszowska
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Wonder City of the World : New York City Travel Posters
Nicholas D. Lowry
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Format: Book (Hardback)
The Continuum of Consumer Choice
Gordon R. (University of Cardiff, UK) Foxall
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Luxury Brand and Art Collaborations : Postmodern Consumer Culture
Federica Carlotto
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Academic Branding : A Step-by-Step Guide to Increased Visibility, Authority, and Income
Sheena, PhD Howard
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The Brand Benefits Playbook : Why Customers Aren't Buying What You're Selling--And What to Do About It
Allen Weiss
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Graphis Advertising Annual 2024
B. Martin Pedersen
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Digital Influence on Consumer Habits : Marketing Challenges and Opportunities
Nripendra (Pennsylvania Western University, USA) Singh
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Navigating the Digital Landscape : Understanding Customer Behaviour in the Online World
Nripendra (Pennsylvania Western University, USA) Singh
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The Impact of Digitalization on Current Marketing Strategies
Luis (Rey Juan Carlos University, Spain) Matosas-Lopez
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Hegarty on Creativity : There are No Rules
John Hegarty
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The Advertising Concept Book : Think Now, Design Later
Pete Barry
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Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
Oren Klaff
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Let's Get Real Or Let's Not Play : Transforming the Buyer/Seller Relationship
Mahan Khalsa
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Format: Book (Hardback)