Digital Marketing : Integrating Strategy, Sustainability, and Purpose
Ira (Entwine, Inc., USA) Kaufman
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Before Crisis : The Practice of Effective Risk Communication
Timothy Sellnow
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The Communications Golden Hour : The Essential Guide to Public Information When Every Minute Counts
Doug Levy
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Global Perspectives on NGO Communication for Social Change
Giuliana Sorce
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Strategic Communications in Africa : The Sub-Saharan Context
Hugh (Midlands State University, Zimbabwe) Mangeya
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Public Relations and Communications : From Theory to Practice
Aoife (Griffith College, Ireland) O'Donnell
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Communicating in Extreme Crises : Lessons from the Edge
Elina R. (Texas A&M University, USA.) Tachkova
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The Ultimate PR Agency Financial Management Handbook : How To Manage By The Numbers For Breakthrough Profitability Of 20% Or Greater
J D Rick Gould Cpa M S
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Blogger- und Influencer-Marketing in der Praxis : Alles Wichtige fur gelungene Kooperationen zwischen Unternehmen, Bloggern und Influencern
Rita Angelone
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PR Today : The Authoritative Guide to Public Relations
Trevor (Richmond University, Harrow) Morris
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Revealing the Corporation : Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate Level Marketing
John (Brunel University, UK) Balmer
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Public Relations : Concepts, Practice and Critique
Jacquie L'Etang
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Productive Reflection at Work : Learning for Changing Organizations
David (Deakin University, Australia) Boud
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Understanding Learning at Work
David (Deakin University, Australia) Boud
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Manager's Guide to Excellence in Public Relations and Communication Management
David M. Dozier
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Creating Corporate Reputations : Identity, Image, and Performance
Grahame (, Australian Graduate School of Management) Dowling
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Introducing Public Relations : Theory and Practice
Keith Butterick
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Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions
Ylva (Freelance Consultant, UK) French
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Strategy in Information and Influence Campaigns : How Policy Advocates, Social Movements, Insurgent Groups, Corporations, Governments and Others Get What They Want
Jarol B. Manheim
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Student Workbook to Accompany Crisis Communications : A Casebook Approach
Kathleen Fearn_Banks
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Key Concepts in Public Relations
Bob Franklin
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