Social Media Marketing : A Strategic Approach
Melissa (Spokane Falls Community College) Barker
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Marketing Strategy and Competitive Positioning
Graham Hooley
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Marketing: An Introduction, Global Edition
Gary Armstrong
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Qualitative Consumer and Marketing Research
Russell W. Belk
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Add to BasketMarketing Management and Strategy
Peter Doyle
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Principles of Marketing
Philip Kotler
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The Business Marketing Course : Managing in Complex Networks
David (University of Bath, UK) Ford
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Add to BasketMarketing Communications : A European Perspective
Patrick De Pelsmacker
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Essentials of Marketing
Frances Brassington
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Advertising Account Planning : Planning and Managing an IMC Campaign
Larry Kelley
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Add to BasketEssentials of Global Marketing
Svend Hollensen
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Marketing ISE
Dhruv Grewal
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Services Marketing: Integrating Customer Service Across the Firm 4e
Alan Wilson
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Strategic Brand Management
Richard (Professor Emeritus of Marketing and Consum Rosenbaum-Elliott
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Marketing Research: Tools and Techniques
Nigel (Senior Lecturer in Marketing, University of Westminste Bradley
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Strategic Marketing : Cases, Concepts and Challenges
John Atkinson
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Marketing Across Cultures
Jean-Claude Usunier
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Strategic Brand Management : A European Perspective
Kevin Keller
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The Practice of Market Research : An Introduction
Yvonne McGivern
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Fundraising Management : Analysis, Planning and Practice
Adrian (Institute for Sustainable Philanthropy, USA) Sargeant
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International Marketing Strategy: Analysis, Development and Implementation
Robin (Sheffield Hallam University) Lowe
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Marketing : Theory, Evidence, Practice
Byron (Professor of Marketing Science, Professor of Marketing S Sharp
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Add to BasketSelling and Sales Management
David Jobber
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Principles of Marketing, Global Edition
Philip Kotler
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