Crisis Communications : A Casebook Approach
Kathleen (University of Washington, USA) Fearn-Banks
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Strategic Planning for Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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MediaWriting : Print, Broadcast, Online, and Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Strategische Wahrheiten : Desinformation und Postfakten in der strategischen Kommunikation
Olaf Hoffjann
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Exploring Public Relations and Management Communication
Ralph Tench
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Crisis Communications : A Casebook Approach
Kathleen (University of Washington, USA) Fearn-Banks
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The Alignment Factor : Leveraging the Power of Total Stakeholder Support
Cees B.M. (Rotterdam School of Management, Erasmus Universit Van Riel
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Strategic Advertising Management
Larry (Visiting Professor of Marketing at the Turku School of E Percy
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Strategic Planning for Public Relations
Ronald D. Smith
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Advertising and Promotion
Chris Hackley
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Global Writing for Public Relations : Connecting in English with Stakeholders and Publics Worldwide
Arhlene A. Flowers
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Public Relations : Critical Debates and Contemporary Practice
Jacquie L'Etang
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Ongoing Crisis Communication : Planning, Managing, and Responding
Timothy (University of Central Florida, USA) Coombs
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Charles Marsh
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Reputation Management : The Key to Successful Public Relations and Corporate Communication
John Doorley
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Public Relations Campaigns : An Integrated Approach
Regina M. (Syracuse University, New York, USA) Luttrell
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Dynamics of Media Writing : Adapt and Connect
Vincent F. Filak
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Practice of Public Relations, The, Global Edition
Fraser Seitel
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Ethics in Public Relations : Responsible Advocacy
Kathy R. Fitzpatrick
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Cases on the Interplay Between Family, Society, and Entrepreneurship
Ethel Ndidiamaka Abe
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