Strategic Public Relations Leadership
Anne Gregory
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Influencer Marketing : Building Brand Communities and Engagement
Sevil (Bournemouth University, UK) Yesiloglu
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The Public Relations Strategic Toolkit : An Essential Guide to Successful Public Relations Practice
Alison Theaker
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Pitch Perfect : Raising Capital for Your Startup
Haje Jan Kamps
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The Handbook of Ethical Purchasing : Principles and Practice
Rob Harrison
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Rethinking Public Relations : Persuasion, Democracy and Society
Kevin Moloney
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Public Relations Campaigns : An Integrated Approach
Regina M. (Syracuse University, New York, USA) Luttrell
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Dynamics of Media Writing : Adapt and Connect
Vincent F. Filak
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Our Future in Public Relations
Ken (New York University, USA) Kerrigan
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Practice of Public Relations, The, Global Edition
Fraser Seitel
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Business Acumen for Strategic Communicators : A Primer
Matthew W. (DePaul University, USA) Ragas
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Ethics in Public Relations : Responsible Advocacy
Kathy R. Fitzpatrick
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Promoting Your School : Going Beyond PR
Carolyn Warner
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Celebrity Bromances : Constructing, Interpreting and Utilising Personas
Celia Lam
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The Routledge Companion to Corporate Branding
Oriol (ESADE Business School, Spain.) Iglesias
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Environmental Strategic Communication : Advocacy, Persuasion, and Public Relations
Derek Moscato
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Cases on the Interplay Between Family, Society, and Entrepreneurship
Ethel Ndidiamaka Abe
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To Lead by Obeying : The Political Lessons of Mexican Neo-Zapatismo
Carlos Antonio Aguirre Rojas
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7 Day Power Habits : Balancing Faith, Family, and Business
Madison Phillips
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The Case for Shareholder Capitalism : How the Pursuit of Profit Benefits All
R David McLean
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Hybrid Events verkaufen keine Schnitzel : Hybrid Veranstaltungen in einer ganzheitlichen Betrachtung aus der Perspektive von Eventprofis und MICE-Anbieter.
Peter Cramer
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Corporate Social Responsibility and Environmental Affairs in the British Press : An Ecofeminist Critique of Neoliberalism
Martina (Leeds Business School, UK) Topic
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Communicating in Extreme Crises : Lessons from the Edge
Elina R. (Texas A&M University, USA.) Tachkova
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