Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition
Gary Armstrong
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Routledge Library Editions: Consumer Behaviour
Various
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Hatry/Marcotte/Houte
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Marketing : A Critical Textbook
Nick Ellis
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Marketing Ethics
N Craig Smith
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Consumer Research Methods
James Fitchett
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Social Marketing
R. Craig Lefebvre
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Rosalind Masterson
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New Directions in Critical Marketing Studies
Mark Tadajewski
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International Perspectives of Marketing Theory
Mark Tadajewski
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Philosophy of Marketing
Mark Tadajewski
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Strategic Communication
Robert L. Heath
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Crisis Communication
Timothy Coombs
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Marketing Pearson New International Edition, plus MyMarketingLab without eText
Michael Levens
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Success Secrets of the Online Marketing Superstars
Mitch Meyerson
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Consumer Behaviour Analysis : Critical Perspectives on Business and Management
Gordon Foxall
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Marketing : Critical Perspectives on Business and Management
Michael Baker
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SELL (with MindTap 1 term Printed Access Card)
Ramon (Ball State University) Avila
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Advertising
Chris Hackley
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Encyclopedia of Sports Management and Marketing
Linda E. Swayne
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