The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand
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Michael Solomon
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April Dunford
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Influence by Robert B. Cialdini - A Concise Understanding in 30 Minutes (30 Minute Expert Series)
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Consumer Behavior: Buying, Having, and Being, Global Edition
Michael R. Solomon
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Narrative Economics : How Stories Go Viral and Drive Major Economic Events
Robert J. Shiller
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Add to BasketQualitative Consumer and Marketing Research
Russell W. Belk
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Jenni (International Director, International Director, Ehren Romaniuk
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Trustworthy Online Controlled Experiments : A Practical Guide to A/B Testing
Ron Kohavi
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Richard A. Johnson
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The Trend Forecaster's Handbook : Second Edition
Martin Raymond
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Netnography : The Essential Guide to Qualitative Social Media Research
Robert V Kozinets
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Asking for trouble : Understanding what people think when you can't trust what they say
Jon Cohen
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Summary: Building Strong Brands
BusinessNews Publishing
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The Trend Management Toolkit : A Practical Guide to the Future
A. Kjaer
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The E5 Movement : Leadership through the rule of Five
Paul Dupuis
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Charles Doyle
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Add to BasketThe Practice of Market Research : An Introduction
Yvonne McGivern
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