Mastering Marketing Data Science : A Comprehensive Guide for Today's Marketers
Iain (University of Southampton, UK) Brown
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Management and Cost Accounting
Mike (University of Hull) Tayles
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Introduction to Management : Functions and Challenges
Dr Sarah Birrell (Senior Lecturer in Climate Change and Busines Ivory
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Business Economics
N. (Harvard University) Mankiw
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Advanced Issues in Partial Least Squares Structural Equation Modeling
Joe (University of South Alabama, USA) Hair
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The Flawless Consulting Fieldbook & Companion : A Guide to Understanding Your Expertise
Peter (Peter Block Company and Designed Learning) Block
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MKTG
Carl (University of Texas, Arlington) McDaniel
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Strategic Management : From Confrontation to Transformation
Henk W. Volberda
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Business Research Methods
Barry (Ole Business School, University of Mississippi) Babin
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Data-Driven Personalization : How to Use Consumer Insights to Generate Customer Loyalty
Zontee (Founder of Media Volery and Director of Strategy) Hou
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Social Media and Society : An Introduction to the Mass Media Landscape
Regina Luttrell
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A Teacher’s Guide to Conversational AI : Enhancing Assessment, Instruction, and Curriculum with Chatbots
David A. Joyner
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The Case of the Disappearing Gauguin : A Study of Authenticity and the Art Market
Stephanie A. Brown
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Financing the Entrepreneurial Venture : A Casebook
Paul A. Gompers
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Auditing als strategisches Instrument des Personalmanagements
Karen Garc?a
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L'audit come strumento strategico di gestione delle risorse umane
Karen Garc?a
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Basic Marketing Research : Customer Insights and Managerial Action
Gilbert (University of Wisconsin) Churchill
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Organizational Culture : A Guide to Inclusive Transformation
Marie (VP of Organization Development, Culture and Diversity) Carasco
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Engaged Decision Making : From Team Knowledge to Team Decisions
Etienne A. J. A. Rouwette
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Consumer Behavior
Wayne (University of Texas, Austin) Hoyer
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Applications of Piecewise Defined Fractional Operators
Abdon (Academic Head, Department and Professor of Applied Ma Atangana
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New Venture Creation : A Framework for Entrepreneurial Start-ups
Paul (University of Bedfordshire, UK) Burns
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