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Carl (University of Texas, Arlington) McDaniel
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Klaus Backhaus
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Dirk Thiemann
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Qualitative Market Research : Principle & Practice
Gill Ereaut
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HOFFMAN
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Kiyoshi Suzaki
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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably
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John McDonough
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Annmarie Hanlon
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PRCA Practice Guides Book Set (2018-2019)
Danny Whatmough
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The World Guide to Sustainable Enterprise - Four Volume Set
Wayne Visser
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MyMarketingLab with Pearson eText -- Access Card -- for Marketing Management, Global Edition
Philip Kotler
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Integrated Advertising, Promotion and Marketing Communications, Global Edition + MyLab Marketing with Pearson eText
Kenneth Clow
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